Open Tier Systems Announces Partnership with Villanova Athletics  

Blue Bell, PA – July 15, 2025 – Open Tier Systems, a leading technology partner for small businesses, today announced a strategic partnership with Villanova University Athletics for the 2025-26 season. This partnership coincides with Open Tier’s 20th year of helping local businesses boost productivity, engage clients, and make smarter decisions through technology. 

“This partnership with Villanova Athletics is a celebration of our shared values: excellence, innovation, and community,” said Brian McCarthy, President of Open Tier Systems. “We’re proud to support a program that inspires so many while continuing our mission of helping local businesses thrive through technology.” 

Villanova Athletics and its 24 varsity sports are a cornerstone of the Main Line community, with a legacy that unites alumni and fans and ignites local pride. By partnering with the Wildcats, Open Tier strengthens its regional ties and supports a team that represents excellence on and off the court. This collaboration is especially meaningful for Open Tier, as its Vice President and Partner, Rick Carpenter, is a proud Villanova alumnus, having earned his master’s degree in cybersecurity from the university. 

“We’re thrilled to welcome Open Tier Systems to the Villanova Athletics family,” said Nino Vanin, General Manager for Villanova Sports Properties (Playfly Sports). “Their commitment to local business and community aligns perfectly with the spirit of Nova Nation, and we’re excited about the experiences this partnership will bring to fans and clients alike.” 

The partnership is made possible in collaboration with Pax8, the leading cloud commerce marketplace, and Playfly Sports, the exclusive multi-media rights partner of Villanova Athletics. 

“We love that our new Pax8Premier program is literally a win-win for both our managed service provider (MSP) partner, Open Tier Systems and Villanova Athletics,” said Leigh Nordhoff, Director of Commercial Partnerships at Pax8. “We help our partners go to market in a variety of ways, from our AI-driven Pax8 Marketplace, support and services to providing partnerships like this and a platform to promote their businesses. We are thrilled to have put both parties together to drive their mutual growth and success.” 

The partnership will bring visibility to Open Tier’s dedication to innovation and community engagement. Fans can look forward to interactive experiences and exclusive access throughout the season, all designed to bring the Open Tier’s mission to life in exciting new ways. 

About Open Tier Systems 
Founded in 2006 and headquartered in Blue Bell, PA, Open Tier Systems is the strategic IT partner for fast-moving, customer-focused small businesses. We build secure, scalable tech stacks that drive performance, productivity, and real business intelligence. Our clients trust us for service and expertise that fuels innovation, unlocks growth, and keeps their businesses ahead of the rapidly changing technology curve. We believe IT shouldn’t just support your business – it should move it forward.  

Learn more at www.opentiersystems.com.